Nicky Reynolds

MARKETING · PR · DESIGN

INDEPENDENT EXPERTISE. PERSONAL ATTENTION.

Good work deserves
a great story.

Marketing, communications, and design that make your business easier to understand, remember, and choose.

I’m Nicky Reynolds. I turn your ideas into clear content, thoughtful design, and a website that keeps up with your business.

Based in Tennessee. Working with clients remotely.

Nicky Reynolds of Nicky Reynolds freelance marketing and pr in a blue shirt standing in front of a rocky backdrop
A little strategy.
A lot of follow-through.
NICKY REYNOLDS
YOUR CREATIVE PARTNER
25+ years of experience
Marketing & public relations
Content & graphic design
Website maintenance

WHAT I CAN TAKE OFF YOUR PLATE

The right support.
Where you need it.

You don’t always need a full marketing department. Sometimes you need an experienced person who can see the bigger picture and get the details done.

01 / STRATEGY

Marketing & communications

Get clear on who you’re reaching, what you need to say, and where your effort will make the most sense.

  • Marketing plans and messaging
  • Brand positioning and voice
  • Public relations and media pitches
  • Campaign and launch support
02 / CONTENT

Words that sound like you

Useful, original copy that explains your value and gives your audience a reason to keep reading.

  • Website copy and blog articles
  • Email campaigns and newsletters
  • Press releases and announcements
  • Proposals and presentations
03 / DESIGN

A consistent, confident brand

Bring your message to life with materials that look like they belong together and work for the way you use them.

  • Print and digital marketing materials
  • Ads, flyers, and event graphics
  • Presentation and collateral design
  • Canva and Mailchimp templates
05 / AUDITS & SEARCH

Find what needs attention

A practical review of your website’s message, content, and usability, with priorities you can actually act on.

  • Website content and usability audits
  • Search engine optimization (SEO)
  • Content for AI search and answer engines (AEO/GEO)
  • Headings, metadata, and contact paths
06 / PRACTICAL AI

Make AI useful for your work

Learn to use AI for everyday marketing tasks while keeping your voice, judgment, and standards in the process.

  • Small-business AI training
  • Reusable prompts and custom skills
  • Brand voice and content workflows
  • Responsible use and review practices

GIVE YOUR EXISTING SITE SOME ATTENTION

Your website shouldn’t
feel out of date.

Old information, missing updates, and inconsistent formatting add up. I can manage the content and routine upkeep so your website stays useful to the people visiting it.

ONE-TIME SUPPORT

Start with a website review

Identify unclear messaging, outdated content, mobile usability issues, and missed opportunities to make inquiries easier.

ONGOING SUPPORT

Keep the details handled

Page edits, image swaps, blog uploads, light formatting, and coordination of routine WordPress updates.

My website services focus on maintaining and improving existing sites. Custom development, hosting/server support, and advanced technical troubleshooting fall outside this scope.

HOW WE’LL WORK TOGETHER

A clear plan.
A person you can call.

From a single project to ongoing support, we’ll agree on the priorities, scope, and next steps before the work begins.

01

Talk through the need

Tell me what’s working, what’s getting stuck, and what you want the project to accomplish.

02

Set the priorities

I’ll recommend an approach and outline the work so you know what’s included and why it matters.

03

Put the plan to work

We’ll collaborate on the details, review the work, and get it ready for the people who need to see it.

A CLIENT’S PERSPECTIVE

“She’s a strategic thinker, very creative, meets deadlines and is very honest. She won’t try to sell you something you don’t need.”

Loretta Bell
Owner, Health Essentials TN & BeYogaful

MEET NICKY

Experience behind
the ideas.
Care in the details.

Hi, I’m Nicky Reynolds.

I’ve spent more than 25 years in marketing, public relations, and communications, with experience across tourism, media, software, and freelance client work.

I bring both the strategy and the hands-on work: figuring out what needs to be said, writing it clearly, and creating the materials that carry it. I work with small businesses, nonprofits, and universities that need experienced, flexible marketing and creative support.

When we work together, you’ll work directly with me. I’ll ask questions, explain the thinking behind my recommendations, and keep your business and your audience at the center of the work.

Small business
Nonprofit
Universities
Tourism
Software

A FEW THINGS YOU MAY BE WONDERING

Before we get started.

Can I hire you for just one project?

Yes. A website review, an email campaign, a presentation, or a set of marketing materials can be a standalone project. We’ll define the scope around what you need.

Do you offer ongoing support?

Yes. Website maintenance, content updates, and ongoing marketing or communications support can be arranged around your priorities and agreed scope.

Do you work with clients outside Tennessee?

Yes. I’m based in Tennessee and work remotely with clients. We can collaborate by email and video calls.

How is pricing determined?

Pricing depends on the scope, complexity, and frequency of the work. Tell me about your project, and I’ll outline an approach and cost before we get started.

LET’S GET SOMETHING GOOD STARTED

What’s on
your plate?

A website that needs attention? Content you haven’t had time to write? A project that needs a fresh set of eyes? Tell me what you’re working on.